Armour Celebrates Philly Black Pride!

On Saturday May 25th Armour celebrated Philadelphia Black Pride/Penn Relays with a jazzy introduction of our vibrant new swimwear arrivals courtesy of French resort and loungewear label Pullin. As the afternoon evolved, we met so many new faces as well as our neighbors who came by to support us. We were also thrilled to see the return of several friendly customers from last year’s Philly Black Pride event alongside our regulars. While shoppers mingled and sipped our tasty spiked Lemonade, our live models Shakir and Juwan stirred things up on the sales floor demonstrating the effortless style and practicality of our swimwear, all the while giving us yet one more reason to keep our gym memberships current. Here’s a photo recap of how it all went down.

Images provided by KC Brown Photography.

David Grimes Armour men's clothing store at 704 S. 4th street celebrates Philly Black Pride and the Penn Relays featuring Underwear and Swimwear from  Pull-In.

David Grimes Armour men's clothing store at 704 S. 4th street celebrates Philly Black Pride and the Penn Relays featuring Underwear and Swimwear from  Pull-In.

David Grimes Armour men's clothing store at 704 S. 4th street celebrates Philly Black Pride and the Penn Relays featuring Underwear and Swimwear from  Pull-In.

Philadelphia - 2015 Armour men's clothing store, 704 S. 4th street. In-store Philly Black Pride and Penn Relay Event.

David Grimes Armour men's clothing store at 704 S. 4th street celebrates Philly Black Pride and the Penn Relays featuring Underwear and Swimwear from  Pull-In.

David Grimes Armour men's clothing store at 704 S. 4th street celebrates Philly Black Pride and the Penn Relays featuring Underwear and Swimwear from  Pull-In.

David Grimes Armour men's clothing store at 704 S. 4th street celebrates Philly Black Pride and the Penn Relays featuring Underwear and Swimwear from  Pull-In.

David Grimes Armour men's clothing store at 704 S. 4th street celebrates Philly Black Pride and the Penn Relays featuring Underwear and Swimwear from  Pull-In.

David Grimes Armour men's clothing store at 704 S. 4th street celebrates Philly Black Pride and the Penn Relays featuring Underwear and Swimwear from  Pull-In.

David Grimes Armour men's clothing store at 704 S. 4th street celebrates Philly Black Pride and the Penn Relays featuring Underwear and Swimwear from  Pull-In.

David Grimes Armour men's clothing store at 704 S. 4th street celebrates Philly Black Pride and the Penn Relays featuring Underwear and Swimwear from  Pull-In.

David Grimes Armour men's clothing store at 704 S. 4th street celebrates Philly Black Pride and the Penn Relays featuring Underwear and Swimwear from  Pull-In.

David Grimes Armour men's clothing store at 704 S. 4th street celebrates Philly Black Pride and the Penn Relays featuring Underwear and Swimwear from  Pull-In.

David Grimes Armour men's clothing store at 704 S. 4th street celebrates Philly Black Pride and the Penn Relays featuring Underwear and Swimwear from  Pull-In.

David Grimes Armour men's clothing store at 704 S. 4th street celebrates Philly Black Pride and the Penn Relays featuring Underwear and Swimwear from  Pull-In.

David Grimes Armour men's clothing store at 704 S. 4th street celebrates Philly Black Pride and the Penn Relays featuring Underwear and Swimwear from  Pull-In.

David Grimes Armour men's clothing store at 704 S. 4th street celebrates Philly Black Pride and the Penn Relays featuring Underwear and Swimwear from  Pull-In.

David Grimes Armour men's clothing store at 704 S. 4th street celebrates Philly Black Pride and the Penn Relays featuring Underwear and Swimwear from  Pull-In.

David Grimes Armour men's clothing store at 704 S. 4th street celebrates Philly Black Pride and the Penn Relays featuring Underwear and Swimwear from  Pull-In.

Beach Glow Duo

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