Designer Showcase: Introducing Rock Avenue!

Philly turned out and turned up on June 18th as Armour welcomed Philadelphia Eagles Safety Malcolm Jenkins in our exclusive summer designer showcase featuring his stylish bow tie and pocket square collection, ROCK AVENUE! Jenkins and his staff was on hand all evening to met our eager customers who shopped and enjoyed a special Father’s Day discount on their purchases. A local …

Change Starts from Within

READER’S NOTE: For a special interactive experience, click on any underlined names or phrases throughout this entire post and enjoy! At Armour we’re frequently inspired by the drive, the determination and the vision of the self-made, modern man. A new friend emerging from the local, Philly deep house music scene, DJ Glenn Thorton, (above right,) is the epitome of such …

Press

Philadelphia Daily News Big Rube’s Street Shot, January 3, 2017 Flying Kite, June 30, 2015   Phillymag.com, June 9, 2015 Phillymag.com, April 19, 2015 Philadelphia Daily News, October 8, 2014 Philadelphia Business Journal, September 25, 2014 Named “Best of Philly 2014,” Philadelphia Magazine, August 2014 Issue Urban Fieldnotes, June 6, 2014 As Featured on 6abc: FYI Philly’s What’s in Your …

STYLEWATCH

Noted by GQ magazine as one of “13 Best New Menswear Items to Buy Right Now…” we at Armour are proud to carry Òkun swimwear in our inventory. Comfortable, lightweight and super stylish with its bold prints, Òkun is the perfect swim trunk for the active, modern man. Visit our website to check out more Òkun products, shop our selection …

Community

Welcome to our Community Page. Here you’ll find just a fluctuating array of our favorite local artists, designers, stylists and other professionals in the Greater Philadelphia area. Staying connected through style and expanding our awareness of Philly culture and fine local artistry has always been what Armour Philadelphia is all about. These are just a few of the dynamic personalities …

Inspiration

  inspiration  s/s ’17 – click on the above pic    Street Style, London Menswear Shows Fall 2017 Casual elegance personified by dope Stylist and Creative Director Percy Hicks. Check him out on IG: eclecticlifestylesbypercyhicks   “Fashion fades, only style remains the same.” – Coco Chanel     Gentlemen of Style (Part 2) from Surgam Films on Vimeo.

Shop

  Until the re-launch of our online store later this summer, drop us an email: info@armourphiladelphia.com to make a purchase or for questions about our clothing and accessories.        

The Story

ARMOUR Philadelphia is an online boutique offering a curated selection of casual menswear and accessories. Established in 2013, ARMOUR initially started as a brick and mortar boutique nestled in the heart of Philadelphia’s historic Fabric Row, offering contemporary menswear and accessories from  emerging designers and brands. ARMOUR is now focused solely online, but still retains the same spirit of the …